AY INDUSTRY INSIGHTS
Q2'23 Report
Yield Management in Programmatic. 

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This report delivers unrivaled benchmarking and expert analysis for Publishers, SSPs, Consultants, and Ad Networks. In this edition, gain additional insights from Nils Lind's worldwide in-field visits and conversations with 100+ Publishers across six countries and three continents.

How do these new market data affect Publishers and SSPs in programmatic?

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What you will find in the AY Industry Insights Report

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2023 Market Outlook
with Nils Lind

2023 Market Outlook
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AY Global Ad Revenue Index

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Programmatic Market vs.
the Stock Market

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CPMs for iOS and Android
in the US 

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 Confirmed Click
Penalty

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 Countries
Landscape

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 Viewability to Relative CTR on Size

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SSPs’ Scenario
Analysis

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Stay tuned!

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