A comprehensive overview of advanced analytics, proactive monitoring, and holistic reporting to empower publishers to drive maximum results and elevate their digital performance.
With the constant changes happening in digital publishing, how can forward-thinking publishers ensure they are monitoring and leveraging the right insights to unlock maximize revenue, and boost user engagement? Find out in this comprehensive guide!
A Unified Dashboard
Using a 360 Panorama report, centralize your data by integrating all your revenue streams into a comprehensive dashboard to effectively identify trends, uncover insights, and make informed decisions that enhance your monetization strategy.
Demand Side Key Metrics
Understand and analyze key metrics such as Ad Fill Rate, Viewability, Click-Through Rate (CTR), Revenue per Thousand Impressions (RPM), and Cost per Thousand Impressions (CPM) necessary to optimize demand.
User Engagement Metrics
Publishers can stay ahead in the competitive digital publishing market by enhancing user experiences and driving revenue growth through effective dashboards and alert templates that showcase monetization opportunities.
Prebid Analytics
Gain access to comprehensive analytics, including critical metrics for optimizing the installation and performance of Prebid on your websites. Discover how to track Prebid metrics using the AY platform to boost revenue.
Empowering Publisher Ecosystem for Sustainable Growth
We're a global powerhouse created by publishers, for publishers. Our Next-Gen Publisher Tech Platform is your all-in-one toolkit for maximizing revenue. Dive into Manage with Yield Manager, Analyze with Yield Intelligence, and Al Optimize with Yield Optimizer. Get the power of real-time, granular data from all revenue sources boosted by our Hybrid Wrapper, or AY Prebid Server, and powerful Al tools like Dynamic Flooring and Traffic Shaping. All are designed to boost your revenue and extend user lifetime value.
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